Continued from yesterday”¦ From there we went to the Coca-Cola(tm) Museum, located right next door to the Georgia Aquarium. We do not drink Coke, but it is a fascinating global brand name, and branding is something that is important for Eric’s work. So we decided to take a peek. After you buy your ticket, they take you into a room filled with Coca-Cola advertising paraphernalia spanning back to the earliest days of the product. It is a large room and it is crammed full of assorted posters, signs, and trinkets that all say Coca-Cola. Even the ceiling was full. They did a little trivia show, then ushered you into a theater to watch a movie. The movie was starred the little elf-like creatures who work in the coca-cola factory, carefully handcrafting every bottle of coke in a beautiful, lush, mountainous setting. The characters all talk about how much they love working for coca-cola. The propaganda factor was nauseating. We were relieved when they let us into the museum.
The museums really only had two display areas, both relatively small. One outlines the history of coca-cola and the company. Each room represents Continue reading